Entries by Robert

Google’s Biggest Local Search Update in Five Years

Many local businesses may have noticed huge fluctuations in their local search rankings over the last few weeks, with Google now confirming an important update to the local algorithm. Rolling out between November 30th and December 8th, this update has been named ‘Vicinity’. This is the largest change to the local algorithm since Possum in 2016 and […]

On-Page SEO Optimization

Being indexed and ranked on the search engine results pages(SERPs)depends on many factors, beginning with the different elements on each of your website. Optimizing these factors helps search engine crawlers find your website, index the pages appropriately, and rank it according to your desired keywords. On-page optimization plays a big role in ensuring your online […]

Effective PPC Strategies

Pay Per Click is a model of advertising where you pay each time your ad is clicked, rather than earning clicks organically. Online marketing is more effective and efficient when your marketing strategies are targeted towards the right audience. With Adwords and pay per click marketing, you can easily segment your market and directly target […]

Is A Mobile App Necessary For My Business?

For small businesses, creating a mobile app was not realistic two to three years ago, when the median cost to build an app was between $37,913 and $171,450 (but could rise to $500,000 or more). In reality, the majority of small businesses tend to devote less than $10,000 a year total to advertising and marketing […]

The Importance Of Utilizing AdWords

If you’re unfamiliar with AdWords, it’s simply a pay-per-click service which allows you to create and run ads for your business. These clickable ads are then displayed in Google’s search results. By using the right keywords for your target audience, you’re already ahead because you’re reaching people you have an interest in your product or […]

Increase Your Businesses Exposure With Beacons

Beacons – those electronic Bluetooth devices that alert you to sales and specials inside chain restaurants and big retailers – are spillling out onto Main Street, and everywhere else that people shop. The technology that induces you to buy more is predicted to skyrocket in use, and is increasingly popping up in small businesses and […]

Choosing A Company That Develops For Web & Apps

Businesses of every size know that having a website is no longer optional. However with 94% of smartphone users looking for information on their devices and 70% of them resulting in a purchase, is just having a website enough? In a 2015 survey, 70% of small business owners prefer to work with a web designer […]

Why Your Gym Needs A Mobile App

Attract new customers and get an edge on your competition. An app allows your gym and fitness center to boost revenue and your membership base, by providing helpful features your customers can use to reach their own personal goals like a calorie counter, workout routines and the ability to view schedules and book classes. Our […]

How Mobile App’s Can Help Your Real Estate Business?

Place your listings in the palm of buyers’ hands. With in-depth property info and on-the-go contact capabilities, you’ll be selling houses up from under people’s feet. Add photos and listingd entails so users are ready to buy before they reach the front door Listings are the main reason that real estate companies develop apps, but […]

How Your Salon/Spa Can Benefit From A Mobile App

As I’m sure you know, in the spa or salon business, the best clients you can attract are the ones that will use all of your services, come back regularly, and refer you to all of their friends and family. Our apps put everything your clients want at their fingertips so they can schedule appointments […]